Delayed study recruitment is one of the most persistent and costly challenges in clinical research—yet the industry continues to apply the same flawed approaches, expecting different results.

This session challenges conventional thinking and makes the case that recruitment fails not because of tactics, but because of a fundamental misalignment between sponsors, sites, and patients. Drawing on real-world case studies, attendees will examine the structural, operational, and cultural barriers that prevent these three groups from working in true partnership.

Participants will leave with a practical framework for diagnosing misalignment in their own organizations and concrete strategies to drive meaningful change—not just marginal improvements.

CEU: 1.0 ACRP

Speaker:

• Shana Shukry, Clinical Trial Consultant/Sr. Clinical Trial Manager, Saiph Clinical Trial Consulting